Challenge:
Bosch Professional Power Tools, who provides power tools for professional craftsmen, were introducing a new combined impact wrench/screw machine that can use 1/2" tops & 1/4" bits.
Solution:
For use in hardware stores, In House Design tailored a deployable floor display that could be set up in no time, complied with the retail maximum height of 1.6 m and delivered in cardboard boxes on standard pallet dimensions. The Bosch Group chose to adapt this POS material worldwide!
This was complemented with online activities in the form of competitions, banners, posts on the website and social media.
